Indexwright Search Lab

Cut your search bill without risking your search revenue.

We investigate what happens between the shopper's query and the product they find. If you're running Algolia or Elasticsearch, we replay your real queries, measure relevance, and determine whether a lower-cost search engine can match your current experience before anything goes live.

Free snapshot · No login required · Real search queries · Delivered in 2 business days

Prefer to talk it through? Book a 15-minute call →
Search Experiment 0042 Typo
Query

"mens runing shoes"

  1. 01 Nike Running Shoe Nike Running ShoeMatch
  2. 02 Adidas Running Shoe Adidas Running ShoeMatch
  3. 03 ASICS Running Shoe ASICS Running ShoeMatch
  4. 04 Trail Running Shoe Trail Running ShoeMatch
  5. 05 New Balance Running Shoe New Balance Running ShoeMatch
5/5 Top-5 overlap · 100% parity
Pass — Cutover eligible

Is this for you?

  • 20,000+ products
  • Algolia or Elasticsearch in production
  • Meaningful monthly search infra cost
  • Complex catalogs, attributes, SKUs, variants
  • Dedicated engineering team
  • Search volume where relevance affects revenue

Your search engine is an infrastructure decision.

Your customers don't know whether you use Algolia, Elasticsearch, OpenSearch or something else. They only know whether the product they want appears. Indexwright looks at search from both sides.

The infrastructure

  • Search spend
  • Index size
  • Query volume
  • Infrastructure
  • Latency
  • Scaling
  • Maintenance

The shopper

  • Relevance
  • Typo tolerance
  • Synonyms
  • Product names
  • SKUs
  • Zero results
  • Filters
  • Ranking
  • Merchandising

We connect the two.

Your search bill keeps growing.

But a bigger search bill doesn't automatically mean better search. Your search may be carrying unnecessary requests, oversized indexes, expensive replicas, inefficient queries, unused records, unnecessary infrastructure, and ranking problems nobody is measuring. See where that cost actually comes from, or seven levers to cut it before you touch infrastructure.

Are shoppers finding what they searched for?

Are zero-result searches increasing?

Are your most valuable queries returning the right products?

Are you paying for infrastructure you don't actually need?

Illustrative annual search spend $41,650

What if part of that spend isn't buying better search?

We test search like a laboratory.

Specimen 0042 Pass
Line drawing of a road running shoe
Top result · both engines

"mens runing shoes"

Typo handling — current
Pass
Typo handling — replacement
Pass
Top-5 overlap
5 / 5
Specimen 0321 Pass
Line drawing of an automotive sensor part
Exact part-number match · both engines

"VAICO V10-1234"

SKU / part number — current
Pass
SKU / part number — replacement
Pass
Latency — current
184ms
Latency — replacement
142ms
Specimen 0187 Fail

"tea kettle induction"

Product relevance — current
Pass
Product relevance — replacement
4 / 5
Missing result
Induction-Compatible Kettle

Action: tune ranking → replay query

Current Engine
  1. 01Induction-Compatible KettleMissing
  2. 02Stainless Stovetop Kettle
  3. 03Gooseneck Pour-Over Kettle
  4. 04Whistling Tea Kettle
  5. 05Electric Kettle 1.7L
Replacement Engine
  1. 01Stainless Stovetop KettleMoved ↑1
  2. 02Gooseneck Pour-Over KettleMoved ↑1
  3. 03Whistling Tea KettleMoved ↑1
  4. 04Electric Kettle 1.7LMoved ↑1
  5. 05Tea Infuser Mug SetNew result

Free Search Diagnostic

Before you change anything, see what's actually happening.

Send us your store URL. We'll investigate a sample of your real search experience and show you where relevance, zero-results, ranking, or infrastructure costs may be hiding.

Your search snapshot includes

  • 25–40 search queries — we test representative searches across your catalog.
  • Relevance checks — typos, plurals, synonyms, product names, SKUs and part numbers.
  • Zero-result analysis — we identify searches where shoppers receive nothing useful.
  • Ranking analysis — we compare which products appear and where.
  • Filters & facets — we check whether product discovery paths behave correctly.
  • Performance — we look at response speed and latency.

You receive a 3-minute recorded walkthrough of the findings and the highest-impact opportunities. Delivered within 2 business days.

No login required. No API keys. No production access.

We'll reply by email — usually within 2 business days.

or
Prefer to talk it through? Book a 15-minute call →

How much are you paying for search?

Enter a few numbers. We'll estimate your annual search infrastructure spend and model what a lower-cost architecture could look like.

Estimated annual search spend $0
Potential annual savings $0
Estimated reduction 0%

The estimate is directional. Your Search Snapshot gives you the real numbers.

Migration shouldn't be a leap of faith.

We don't replace your search engine because the new one looks cheaper. We replace it when the evidence says it works.

  1. 01

    Replay

    We collect and replay your real search queries. Not synthetic benchmarks. Not demo data. Your actual shopper behaviour.

  2. 02

    Measure

    We compare current and replacement results: top-5 overlap, ranking changes, zero-result searches, latency, filters, facets, synonyms, merchandising rules.

  3. 03

    Dual-run

    The replacement runs alongside your current search system. You get evidence before production traffic depends on it.

  4. 04

    Cut over

    Once the agreed parity target is met, we switch traffic. If something goes wrong, rollback is one switch.

We define "good enough" before migration.

Top-5 relevance≥ 95% overlap
Zero-result rateNo increase
p95 latencyNo slower than agreed threshold
MerchandisingRequired rules reproduced
FailureTune → replay → measure again
RollbackOne switch

No parity.
No cutover.

We don't migrate search because the new architecture looks cheaper. We migrate it when the evidence says your shoppers won't notice the difference.

Who we work with.

CTO / VP Engineering

Risk · reliability · infrastructure cost

Head of Engineering

Migration · ranking · indexing · performance

E-commerce Leadership

Conversion · product discovery · relevance

Finance / Operations

Search spend · ROI · predictable costs

Everyone sees search differently. Indexwright connects infrastructure economics with shopper experience.

We won't sell you a migration you don't need.

Sometimes the right answer isn't replacing Algolia. Sometimes you can reduce your bill by fixing unnecessary requests, excessive records, replicas, indexing strategy, query behaviour, or infrastructure configuration. If it does make sense to move, here's how the real alternatives compare and the signs worth watching for.

If migration isn't financially justified, we'll tell you.

Start with evidence.

Step 01

Search Snapshot

Free

A focused review of your live search experience.

  • 25–40 queries
  • Relevance checks
  • Zero-result analysis
  • Ranking observations
  • 3-minute recorded walkthrough
Get Free Snapshot
Step 02

Search Diagnostic

$1,500–$3,000

A deeper technical and economic investigation.

  • Query replay
  • Search architecture review
  • Relevance & cost analysis
  • Performance analysis
  • Migration feasibility
  • Recommended architecture
Step 04

Managed Search

$500–$1,500 / mo

Ongoing search infrastructure, monitoring, relevance testing and optimization.

Founding Partner Program

Three early partners.

We're working with a small number of e-commerce teams to establish the Indexwright search benchmark. Founding partners receive preferred pricing in exchange for permission to publish anonymized results.

You get the investigation. We get the evidence.

Search isn't just infrastructure.

It's the system sitting between:

Query→ Ranking→ Product→ Purchase

A migration can change any part of that chain. That's why Indexwright treats search migration as both a production engineering problem and a relevance problem.

Built by an engineer, not a sales team.

You work directly with the person auditing your search, building the migration and running the cutover.

  • Go
  • AWS
  • Large-scale data pipelines
  • Search infrastructure
  • Indexing
  • Relevance testing
  • Production migration

Search migration isn't treated as a simple API swap. It's treated as a production data pipeline and ranking system.

Questions

No. Indexwright is designed primarily for teams running Algolia or Elasticsearch, but the underlying methodology can be applied to other search systems.

No. We measure whether it meets the agreed requirements. If it doesn't, we don't recommend the cutover.

We'll tell you. Reducing your existing search bill can sometimes make more financial sense than replacing the platform.

The migration is designed around dual-running and controlled cutover. Your existing search remains available until the replacement meets the agreed acceptance criteria.

The initial Search Snapshot does not require production access or API credentials. A deeper diagnostic or migration may require technical access depending on the architecture.

It depends on catalog size, search complexity, integrations and relevance requirements. The Diagnostic establishes the scope before the migration is quoted.

Your search engine shouldn't be a black box.

Find out what your shoppers are experiencing. Find out what you're actually paying. And find out whether you can change the underlying search infrastructure without changing the experience your customers depend on.

Get Your Free Search Snapshot

25–40 queries · Relevance analysis · Zero-result checks · 3-minute walkthrough · 2 business days